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Age Range
Under 20 20-24 25-29
30-34
35-39
40-44
45-49
50-54
55-59
60-64
65 and Over
Ethnicity
African American
Asian
Caucasian
Hispanic
Islander
Latin
Multi-Ethnic
Other
Marital Status
Married
Divorced
Separated
Single
Life Partner
Education Level Completed
High School
Trade School
Some College
Two year Degree
Four year Degree
Specialty School
Graduate Degree
Advanced Degree
Children in Household?
Yes
No
Part Time
In The Future
Residence
Own
Rent
Lease Purchase
Parents
Dorm Room
Room Mate
Want to purchase a Home?
(1st Home) Yes
(2nd Home) Yes
(Investment Home) Yes
Interested
No
Can't Afford It
Occupation Level
Upper Management Entrepreneur CEO/Top Management
Middle Management Support/Staff Undergrad Student Grad Student
Gender
Female Male
Do you have retirement/investments?
401k
Mutual Funds
Multiple Investments
No
Can't Afford It
Total trips in the past year.
(business or personal)
1-3 Trips
4-6 Trips
7-9 Trips
10 or More Trips
Can't Afford It
Plan to purchase an automobile within the next 12 months?
Yes
No
Not Sure
Can't Afford It
Combined Household Income
less than $30k
$30k-$40k
$40k-$50k
$50k-$75k
$75k-$100k
$100k-$150k
$150k-$200k
more than $200k
How
often do you eat out in a month?
(1-3)
(4-6)
(7-9)
(10+)
(15+)
How
often do you go shopping in a month?
(1-3)
(4-6)
(7-9)
(10+)
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